Advocacy Social

How to Identify and Engage YOUR Brand Advocates

Not every fan or follower is actually interested in what your brand is sharing on your social channels.  Advocacy Social Media works with your brand to properly plan and execute an effective brand advocacy program that will deliver short and long-term results for your brand. Our focus includes: Advocacy Identification: Gather user information from your email […]

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A Blog Post

New Beginnings

This blog is a couple of years old and for a good period of time, I was pretty dedicated writing at least several times a week.  I built up a pretty good audience and really connected with a number of talented and interesting people located all over the world. When all of a sudden I stopped writing.  I don’t know any better way to describe it other than life got in the way and all of a sudden, I didn’t feel like writing anymore.

Now don’t get me wrong, I am not making excuses.  I have been trying to nail down exactly when I went off track with my writing and even more importantly, why?  I don’t know if I have any definitive answers to be honest. One of the only conclusions I have come up with is that for a while now I have not prioritized my life correctly.  I have put things on the top of the list  that shouldn’t of been there.

That is all coming to an end right now my friends.  My focus is to once again put the time and effort into rediscovering my voice here on Marketing Hipster and hopefully connecting with the people I once was in contact with as well as with new folks.  During my hiatus from this blog, I have been spending a good deal of time on Twitter and some real amazing things have happened.  I have developed a number of wonderful connections with people through Twitter prior to ever meeting them in person.  And when I finally get the opportunity to meet them in person, it is just that much better because of the relationship we had already established via Twitter.

There is so much noise out there and I think somewhere within all that noise, I got lost and forgot about what was really important to me.  What I have come to realize is what gets me up in the mornings and gets me excited about my day are the amazing connections we have the opportunity to create. If you think about it what other time in the history of the world has technology reached a point that allows us the freedom to express and connect with others around the world?  There are no borders or boundaries to what we are capable of.  Moving forward that is what I am going to focus on.  Discussing and reaching out to as many interesting people as possible, creating connections that I and hopefully my readers can learn from.

One of the connections that I made online prior to ever meeting in him person is a smart gentleman named Phil BuckleyPhil and I were chatting on Twitter last week and he said something in regard to writing regularly on the blog that really stuck with me.  He said, “If I go 7 days without writing in my blog I start to feel the guilt.  After 14 days, there is no more guilt.”

Right on Phil.  Here’s a toast to new beginnings.

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